Since the release of Redbox kiosks, the company has been under a lot of heat. There are many movie companies that want to kill Redbox completely. They are saying that Redbox is harmful and kills job. For instance in one article they claim that 9,280 jobs are lost due to $1 rentals. But in another part of the same article they say the new technology and idea brings up new revenue. It would be good for companies and bring up new opportunities (article below). It could even bring in new jobs with the growing numbers of Redbox. While in the past certain strategies might have worked to sell more as a movie store, now there are fights between kiosks and internet streaming. The new generation is getting movies now and at the best convenience. Most people would now rather reserve a movie online or have it delivered. The is helping a lot of companies with the opportunities to use internet to connect with more consumers than just having advertising at their locations. So, yes, in small cases a few jobs might be lost here and there. Yes, some movie stores will close. But as we’ve seen they will not die completely, with Blockbuster using kiosks now and still having stores in certain locations, we’ve really just changed the game, but we haven’t gotten rid of it.
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